Monday 24 April 2023

 1) Who are the potential target audiences for Marcus Rashford's online content? Try and cover both demographics and psychographics.

he  was in working class and he post pic of his self people who in teenagers there watch it but only males watch him more whos r black or brown skin.

2) Marcus Rashford’s online presence is partly driven by his excellent use of social media. How does he use social media to engage with his fans and make them feel part of his brand?

he post video or photo and he commet 

3) What is Marcus Rashford's Instagram engagement rate and what does this tell us? 

4) Go to Marcus Rashford's Twitter or Instagram account. Find and screenshot/link three tweets/posts that show the different aspects of his brand e.g. Relatable person (normal, down to earth), Campaigner (interested in politics), Celebrity footballer (e.g. awards ceremony or fashion).



























5) What audience pleasures are provided by Marcus Rashford's online presence? Try and apply Blumler and Katz's Uses and Gratifications theory here.
Escapism
Personal Identity

people can learn from marces then people can play football from him or someone 






6) Applying Stuart Hall's Reception theory, what would a preferred and oppositional reading of Marcus Rashford's online presence be?

he wants people  to kn his good at football 

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